Wednesday 28 September 2011

Whats in store at IBM Software Universe

One of the easiest and the best way to reach to the customer is to invite all of them to an event and make them know about the product. At the same time ask their first hand feedback about the products they are working with. This is what Software Universe Event is all about.

The IBM Software Universe Event, 7th one in the last 7 years has Customers, SMEs, Sales and Marketing forum coming under one Umbrella in Mumbai. Some of the very exciting topics that would be covered around Information Management are Information and Analytics, Big Data and Streams. All what you wanted to know about how IBM is investing in Big data would be shown in the SWU Expo.

Big Data is the latest buzz in the Information management space. One of the major areas where Big Data can be used is how the Enterprise Information can be extended beyond the External Public Platform.

A simple Use case could be around a retail chain who has a multi-domain MDM solution in an Enterprise view. But at the same the Retail Chain also wants to know what a specific customer is talking about his products in the Social media. The Size of the Social Media Information that needs to be tabbed for this purpose would be huge and along with that it needs to be combined with live streams. All this can be combined in single view of the Customer and can give him the holistic view of the Customer in an Enterprise. And many more use cases that are there.

So do not miss the event to know more about IBM products.
Here is the link where you can register for this event for 2011:

https://www-07.ibm.com/events/in/softwareuniverse/register1.html

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